NinjaTrader-A Visual Design of Functionality and Engagement

August 3rd, 2009
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First, I had a crazy theory in my own head. You know how they say, “Boys Love their Toys”. It’s a fact, male guys love “gizmos”, and anything that has a good visual design has a string appeal to them. Above all, it gives them some sort of comfort, or something to stare at, The question that popped in my head is, “Do some trading platform have more appeal than others” and if so, would it help them in their trading?

I am not here to suggest that a pretty platform would make someone a better trader, but I do suggest that a platform with a better visual appeal would enable to make someone trading decision easier, and take out some hesitation because the visual design would allow to make a clear reference to a given methodology while having the ability to execute instantly.
This is a theory I had until I ran into a book that fascinated me called “The Three Skills of Top Trading” by Hank Pruden. Excellent book!

In the book there is a reference to a “Design” of a system, any mechanical reference I assume to an interface design. The book refers to Daniel H. Pink’s analysis of left-brain right-trading analysis: “…the new age calls for systems that are not only functional but also arresting, even beautiful. In technical analysis and trading, designing your systems to transcend function and engage you will lead to personal rewards both emotional and financial.”
Ok, so maybe I am not that “crazy”.

NinjaTrader, in my honest opinion is one of the best interface designs for a self trader.
It has a logic that unfolds as you open up the platform.
• First, it starts as a “plain vanilla” platform that allows you to choose connections, then
• Allows you to choose how you want to see the quotes: Depth of Markets or Charts
• From the Dome it allows you to automate your trading with multiple contracts
And so both, the unfolding is very logical and once you have a few functionalists open, you are left with a cool layout of a platform.
This allows for better trading experience, and a platform which is easy to get its logic…once you “play” with your new “toy”.

Test NinjaTrader Now!

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